| Keyboard: Input device
that contains keys users press to enter
data into a computer
Keyword:
relates to Search Engine Optimization
(SEO)
– Words, and multi-word phrases,
selected for organic SEO and
PPC. For
instance, targeted keywords are selected
by determining a high relevancy to the
target market searcher (based on
historical search data). Keyword
research is the foundation of SEO, and
included in a Web page, or in a PPC ad.
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