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N |
| Needs
Analysis
(NA): one of the first processes in a
Web or software development project. It
identifies the requirements for Web
site, software and/or Internet marketing
success. Needs Analysis is a review of
internal or organizational needs,
end-user needs (the client's client) and
industry factors (competitors and
norms).
In many cases the
Needs Analysis process highlights other
opportunities or considerations (e.g.
after examining some competitors a new
Web tool is recommended). A Needs
Analysis focuses a project by explicitly
listing what is in scope.
Natural Optimization:
see
Search Engine Optimization.
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